Dior launches $230 baby fragrance
Bonne Étoile, created by Francis Kurkdjian, is an eau de senteur (alcohol-free) with notes of “juicy pear, cotton wool and petals”. Read more here and see Fragrantica’s take on it here
A glimpse into the world of Dior: the making of a perfume
The House of Dior opens its doors to the public with its documentary Inside the Dream on Francis Kurkdjian’s first project as Perfume Creation Director: reinventing J’adore. Read more here
Highsnobiety publishes first deep dive into fragrance
“It’s a powerful form of personal expression”. Read more here
Dazed Magazine on the world of Fragrantica reviews
Article on instagram account @itsmellscrazyinhere collecting “Fragrantica’s best, worst, and most unhinged 👃” reviews. Read more here
Brick and mortar niche retail drives market growth
Independent niche fragrance stores are seeing growth, especially such catering to a new type of experiential consumer. Read more here
Shiseido launches corporate VC fund
Shiseido’s ‘Long Term Investments for the Future Ventures’ is focused on innovative early-stage beauty and wellness companies. Its first investments include Phyla Skincare, an American skin care company and Patricks, a high-end Australian male grooming brand. Read more here
Two venture capital funds make first investments in fragrance
True Beauty Ventures and Unilever Ventures announce a minority investment in clean fragrance brand The 7 Virtues. Read more here
Gabar launches virtual shopping experience
Have a look at their immersive retail world here
Maya Njie’s latest fragrance: Liquid Amber
Key notes: Pink Pepper, Cardamom, Amber, Benzoin, Virginian Cedarwood, Patchouli & Milky Sandalwood. Read more here
Nissaba on a mission to create purpose-led fragrances
Launched in 2023, Swiss brand Nissaba’s first five fragrances are made with 90% natural ingredients sourced from the regions they are inspired by, and 5% of their revenues are donated to local communities of harvesters. Check them out here and see Fragrantica’s take on them here
CLEARWOOD® recognised as Best Sustainable Ingredient
Launched by Scentmate, dsm-firmenich’s digital fragrance house, the softer patchouli earned the title at the Barcelona Perfumery Congress 2023. Read more here
My fragrance of the day: Molecule 01 + Patchouli - light yet warm and earthy